The 2012 PD Workshop - Agenda
Sunday Sept. 9, 2012 8:30am - Tuesday, Sept. 11, 2012 , 12 Noon
Click here to register - Space is limited to 18 participants.
- "The PD Workshop sends me home with a confidence boost and a clearer set of priorities – thanks!”
- "This was one of the most effective workshops I've attended. I have so many "real" and useful takeaways that I can begin implementing immediately. Thank you!”
- "Great workshop! What a bang for the buck!”
- "It was a great investment for our station. So many of my questions have finally been answered. I want to take Sheila & Scott home with me!"
PRPD will again offer an intensive, two and one half-day workshop for programmers prior to PRPD's 2012 Public Radio Programming Conference at the Las Vegas Hilton next fall. The workshop begins on Sunday, September 9 and runs until Noon on Tuesday, September 11th.
Now in its 19th year, the PD Workshop is considered one of public radio's premiere training opportunities. Many of today's most accomplished and well-known programmers are graduates of this outstanding workshop, and anyone who makes station programming decisions is urged to apply!
PRPD members who register for the conference are eligible for a $200 discount the PD Workshop fee.
The workshop agenda is packed with information to help you develop the skills necessary to be a successful, productive program director. During the workshop you'll learn about:
- formatics
- scheduling
- mission
- your station's image and positioning
- programming appeal
- practical uses of research
- station sound
- airchecking
- practical new media applications
- promotions
- on-air fundraising
- team building
- goal setting
- establishing your station in your market
Two of the best programmers in public radio will be your teachers. Scott Williams (KBAQ/KJZZ, Phoenix) and Sheila Rue (WUSF, Tampa) are outstanding trainers who represent more than 50 years of public radio programming experience. Both have led stations to new levels of audience service, on air performance and financial success.
Apply now for the low Early Bird rate by registering here. The cost of the workshop is $550 for PRPD members, $775 for nonmembers Remember, members who register for both the PDW and conference receive a $200 discount on workshop fee ($350 + conference fee - PRPD Members only).
Hotel rooms are just $125 for single or double occupancy.